EXL 2025 Enterprise AI Study: Retail Executive Summary
2025 ENTERPRISE AI STUDY
Retail Executive Summary
EXL surveyed leading U.S. retail executives on how they’re using AI today. Their responses provide a look at where they’re deploying AI, the biggest challenges in scaling the technology, and what separates leaders from laggards.
KEY FINDINGS
This summary provides a key look at highlights from the report for the retail sector, including:

- 01Where organizations are embedding AI in the workflow
- 02How widespread genAI use is in areas including supply chain optimization, customer experience, store setup and operations support
- 03The success rates for reducing costs, improving profits, and other goals for AI

Making AI real for business
Gain insights into what strategies organizations are using in harnessing AI’s growing power to generate superior business impact and outcomes. Explore these and other findings in the report summary:
And get in to discuss how EXL can help you power your AI leadership.