Customer Analytics
Customer analytics
Agile, digital strategies
Effectively attract and retain customers
Customer data does not always equal customer insights, no matter how much information a company might collect on its clients. Today, building successful relationships that increase customer lifetime value, boost retention, and decrease attrition rates requires advanced analytics capabilities. EXL uses customer sentiment analysis, modeling techniques, and deep domain expertise to help clients improve customer engagement and differentiate themselves from the competition through enhanced customer experience.
What we do
We help clients take a smart approach to their digital customer acquisition strategy to drive growth and delight customers.
- Customer acquisition, attrition and loyalty management
- Channel effectiveness: broker/agent, compensation and ease of doing business
- Portfolio profitability management
- Scorecard development, validation and maintenance
- Campaign design, management and execution
- Cross-sell/up-sell strategy and implementation
- Attrition and loyalty management
- Reporting and analysis
