Utilities need to reach out to a large and mixed base of customers. It is imperative for them to have a marketing strategy that determines what value their target #customers hold, informs them of the value they are offering and give them a convenient way to acquire the products or services that deliver that value. EXL Analytics helped global Utility giants to improve its customer contact strategy with intelligent data-driven-marketing approach. Find out more about a wide range of data driven solutions EXL offers for targeted customer acquisition & retention strategies, marketing spend optimization, and pricing strategy for products and services.

Contact US