2025 Australia EXL Enterprise AI Study: Driving AI execution at scale
2025 ENTERPRISE AI STUDY
Embedding AI in the workflow
AI focus areas within your organization
Areas organisations are exploring, developing, or have deployed AI.
EXL surveyed over 180 Australian executives and decision-makers representing companies across diverse industries for their insights on the state of AI. Their responses paint a clear picture on where this technology is being used, their plans for the future, and who’s finding success.


Making AI real for business
As a global leader in data and AI, EXL has over 25 years of proven experience redefining what’s possible for our clients. By combining data, AI, and deep industry expertise, we drive transformation and growth that creates lasting value.
KEY HIGHLIGHTS
Highlights of the report include:
A strategic priority
Most leaders believe AI will play a critical role in their company’s success.

A struggle with integration
AI has the potential to transform every aspect of how firms operate, but most organisations face challenges integrating it into their workflows.

Challenges with data
Two-thirds of companies believe they’re data-driven – but most don’t have a formal data strategy.

How you can use this report
Equip yourself with the research you need to shape your AI strategy. Data from this survey and analysis can be used to:
- 01<p>Benchmark your AI progress relative to other companies.</p>
- 02<p>See the strategies peers and competitors are using to scale AI.</p>
- 03<p>Get in-depth insights into the goals different companies have for their AI initiatives and the degree of their success.</p>
2025 ENTERPRISE AI STUDY
Get actionable information you can use to accomplish your AI goals. Download EXL’s 2025 Enterprise AI Study to get information on scaling AI, overcoming challenges, and achieving your objectives.
